Over the past 3 years, I have helped more than 300 businesses raise over 5 Million Naira for their new businesses. here's my checklist to get you ready:


Top 10 Checklist that investors look for:

  1. Passion- #1 thing investors look for is your passion for what you do. Because they know entrepreneurs with passion will work hard at doing what they love. You cannot fake this. It'll be obvious. Stay real.
  2. Conviction- small business owners who know they will ultimately be successful are less likely to run for the hills and when things get tough. You are more likely to keep at it until you figure it out. And less likely to lose your investors money.
  3. Vision-That dream of where you're taking the company. A vision is not something designed to be achieved, but your main focus. Microsoft's used to be: a computer on every desk. An acupuncturist's, healing humanity, Shift Group's (my newest company), a sustainable planet transformed by entrepreneurs.
  4. Experts-who's on your team? How much experience do you have in what you are doing? Investors, bankers, etc. invest in you and your team. They would rather have an "A" team with a "B" idea than a "B" team with an "A" idea. The "A" team is much less likely to mess it up and lose their money.
  5. 5. Pitch- how well you present your idea to the money guys. Practice it like crazy. Get it down to 5-7 mins max. Don't feel like you have to tell them everything in that time, just enough to get them engaged.
  6. Compatibility-how well you work with your stakeholders. Certain investors also get excited when they see a good idea with a team that is having fun together. Exceptions to this can be VCs and banks.
  7. Personable-how much do they like you? Are you someone they can trust and like with their money? Are you someone who will communicate with them on a regular basis once you have their money, or will you disappear on them?
  8. 8. Authenticity-when pitching, stick with what you know. And be honest with what you don't know. Investors can read through inauthenticity a mile away. And will never invest in someone who cannot own up to what they don't know.
  9. 9. Deck-have a very easy to read slide presentation. No more that 8-10 slides with the most pertinent information. Remember you are painting a vision and telling a story. Entertain your audience with what they need to hear to get interested.
  10. 10. Plan-the executive summary should be totally baked. Have the key standard information in it, and keep it to 2-3 pages max. The goal: leave them hungry for wanting more from you.

Got all this together? Great.
Now expect it to take at least three-five weeks to get your capital raised.




To your success



Need over 155 High Income Business Ideas? email me on [email protected]



Victor Joshua