HEAD, SALES AND MARKETING (Credit Bureau Firm)

HEAD, SALES AND MARKETING (Credit Bureau Firm)
Our client is a credit bureau firm that collects corporate and consumer credit-related data and collates such data to create and distribute credit reports which allow credit grantors to gain a complete picture of the payment history/record of such credit applicant(s) that may be spread over different institutions.

Job Objective

• Build deep and strong client relationships between CRC and the various entities in the value chain.
• Facilitate the development of new offerings and also manage these offerings
• Assist management to respond to the environmental factors impacting the long term strategic direction of the company
• Manage an effective and efficient marketing unit

Roles and Responsibilities

1. Report to Managing Director
2. Supervises sales and relationship managers/officers
3. Develop and implement market penetration strategies to achieve the company’s goals and objectives
4. Oversee market campaigns and other activities that will deepen market leadership for CRC
5. Identify and manage new business opportunities / value proposition
6. Ensure customer satisfaction with services delivered
7. Maintain relationships with existing customers
8. Initiate periodic research on market trends
9. Provide information required to develop new products and services to the business development team based on available information and captured customers’ intentions
10. Identify relevant trainings to the parties within the CRC network and market the trainings identified to CRC’s customers
11. Articulate and manage a compelling corporate brand that communicate the essence of the company and its unique value proposition
12. Other roles as may be assigned by the Managing Director

Experience
Minimum of 10 years post qualification experience with at least 8 years in sales and marketing in a specialist service organization having corporate customers and 5 years in senior management position.

Qualifications

• A good first degree from a reputable university in any relevant degree
• Masters degree with a specialization in Marketing (relevant professional qualifications will be an advantage)