Current vacancies, maersk
CLUSTER MARKETING AND COMMUNICATIONS MANAGER
REF.: ML-014889
Maersk Nigeria is looking for a highly motivated individual with a ‘can do’
attitude to take up the role of Cluster Marketing and Communications Manager.
The successful applicant will be part of a very successful Trade and Marketing
(TNM) team recognized as ‘best in class’ in West Africa
WE OFFER
We offer the opportunity to be responsible for and involved with a wide range of
tasks related to marketing, communication and performance management. The
position also offers strong exposure at various levels at the organization, and
the opportunity to work in a dual branded environment involving both brands of
the A. P. Moller Maersk Group – Maersk Line and Safmarine.
KEY RESPONSIBILITIES
Responsible for the development and execution of communication including:
Write and develop email marketing messages for campaigns of specific trades
Write and issue customer advisories for Nigeria, including but not limited
tdeployment changes, market related updates, and other news promoting Maersk
Line and Safmarine services
Plan and coordinate the design, content and production of customer e-newsletter
Develop and execute a social media plan for Maersk Nigeria including use of
Facebook and Twitter
Drive performance management in the cluster for both Maersk Line and Safmarine,
including the use of, and ongoing improvement of country scorecards
Be overall TNM responsible for the Sales Toolbox and salesforce.com including
Write and develop email marketing messages for campaigns of specific trades
Identifying and promoting local differentiators (dual branded).
Creating local collateral tassist sales at origin and destination in Value
Selling efforts (dual branded)
Develop reference stories tsupport the Sales team in Value Selling Process
Provide commercial guidance and direction tthe Nigeria sales organization in
conjunction with the priorities agreed with the CEN TNM function
Responsible for making sure the local content on www.maerskline.com is
up-to-date and promoting Maersk Line/ Safmarine services in Nigeria, and
actively drive the use of this page through the Sales and Customer Care teams
Responsible for the TNM pages of the CWA Enable site are properly updated and
ensuring internal promotion with origins
Develop and maintain a detailed competition overview of shipping lines calling
Nigeria
Coordinate customer focus groups and voice of customer projects in coordination
with other Maersk Nigeria functions
Manage miscellaneous marketing related activities including
Provide support for event management
Be responsible for branding related activities in Nigeria
Coordinate ordering of giveaways and other promotional items
Ensure best practice sharing with the TNM functions in the cluster countries
Provide assistance to the Cluster Trade and Marketing Manager on specific
projects when needed
WHO WE ARE LOOKING FOR
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